|Ho Chin Soon upgrades digital map of Klang Valley|
|Thursday, 13 July 2000 00:00|
Source: The Star (page 7)Companies operating in the Klang Valley can now plan their businesses more efficiently by using the country's first digital map of the area prepared by Ho Chin Soon Research Sdn Bhd.
Managing director Ho Chin Soon said about 100 companies and individuals were already using the Klang Valley digital map. "We initially targeted to have 100 buyers in 12 months after the launch in October 1999 but we managed to achieve it in just about nine months," he said.
Ho said the earlier version of the Klang Valley digital map, which was introduced in October last year, covered only the Federal Territory and the Petaling, Gombak, Klang and Kuala Selangor districts.
Ho said the digital maps of Hulu Langat (Kajang), Sepang (Putrajaya/Cyberjaya) and Kuala Langat (Banting) districts were produced in May. "This has resulted in a complete digital map of the important areas in Selangor and the Federal Territory," ho said in Kuala Lumpur yesterday.
Speaking after the launch of the "Klang Valley: Digital growth dynamics analysis" seminar, he said that currently about 70% of the Klang Valley digital map users were real estate companies.
however, Ho added that there were also other type of users such as consultants, town planners, embassies (including the US embassy) as well as information technology, property development and logistic companies.
"We have also sold the digital map to some consumer products related companies such as Pepsi and we hope to sell it to other such companies, including those involved in the manufacture and sale of food products," Ho said.
"For example, while property development companies can benefit from the digital map to plan their marketing, sales, promotion and distribution strategy," he added.
The Klang Valley digital map is sold in CD-ROM format and can be purchased separately according to the districts. Prices range from RM1,200 to RM2,000 for each district.
A complete set of the digital map covering all eight districts costs RM11,600.